In recent years, branded perfumes have become increasingly expensive, with many fragrances easily exceeding €80-90. However, supermarkets have started to offer cheaper alternatives, the so-called “dupes” or equivalent perfumes.
Lidl and Eurospin, in particular, have launched numerous perfumes in recent years which are literally selling like hot cakes. They do not offer the same quality as the original versions that inspired them, especially in terms of duration and intensity, but they still guarantee good value for money and allow you to experiment with trendy fragrances without spending a fortune.
The names, types and assortment of perfumes in supermarkets and discount stores vary depending on the country, the time of year and the availability in individual stores. But let’s see which are the most popular in Italy and what they correspond to.
The best equivalent perfumes from Lidl
Equivalent perfumes that recall the fragrances of the big perfumery brands are increasingly emerging on Lidl’s shelves at a fraction of the original price.
The phenomenon is fueled by social media, with TikTok, Instagram and YouTube showing users excited to discover the 5 euro perfume inspired by Chanel or Dior. The main advantage is obviously the very low price compared to the originals, often less than 10 euros.
Among the most well-known and loved equivalent perfumes from Lidl we find:
The best equivalent perfumes from Eurospin
Among the most well-known and appreciated equivalent fragrances of Eurospin we find:
The equivalent perfumes from Aldi
In addition to Lidl and Eurospin, other chains have started to offer dupes in their catalogue, especially attracting those who like to change their perfume without committing to an expensive purchase. Among these Aldi, which offers:
Perfumes for her:
Perfumes for him:
