Greenpeace launches a shock campaign after the maxi fine of 660 million dollars: “Who will pay for all this?”

Greenpeace International He finds himself facing one of the hardest challenges of his history: one 660 million dollar fine imposed by an American court. The reason? Have supported peaceful protests against the controversial oil project of Dakota Access Pipeline In 2016. The complaint comes from Energy Transferthe company responsible for the work, which accuses Greenpeace of having hindered the project with “defamatory” campaigns.

The one intended against Greenpeace is a classic example of Slapp (Strategic Lawsuit Against Public Participation), or one strategic cause used to silence activism. It is not a question of doing justice, but of intimidate And scrap economically Who opposes colossal economic interests. A threat that goes beyond Greenpeace and touches the heart of the freedom and the right to demonstrate.

A impact campaign: “660 million. Who will really pay?”

To respond to the attack, Greenpeace France launched a Strike Agency one powerful visual campaigndestined to shake consciences. Four dramatic images show the effects of environmental disaster: A black tide that expands, A Forest on flames, A polar bear on a broken ice slab And the devastation of tropical deforestation. In superimpression, the phrase that hammers the message: “660 million. Who will pay for all this?“.

A long story of resistance: from the Rainbow Warrior to #timetoresist

Greenpeace remembers how it is not the first time that we try to silence environmental activism. THE’Attack on the Rainbow Warrior in 1985orchestrated by the French secret services, was a similar attempt to stop a peaceful protest. Even then, the organization did not let itself be intimidated.

Today he relaunches his combative spirit with the hashtag #Timtoresistwhich accompanies a petition already signed by beyond 120,000 people. In short, despite increasingly frequent legal and political pressures, the environmental movement has no intention of stopping and letting itself be intimidated. For more information, you can find the campaign at this link.