Alto Adige is a concrete example of how tourism can be developed in harmony with the environment, transforming every stay into an authentic experience that respects the surrounding environment. Here, sustainable tourism is not just a trend, but a philosophy integrated into local culture, which embraces respect for biodiversity, the promotion of local economies and the reduction of environmental impact.
In this context the South Tyrol Sustainability Labela certification that guarantees compliance with rigorous criteria in terms of ecology, economy and social impact. This brand, awarded to accommodation facilities that adopt concrete measures to reduce the ecological footprint and improve the life of the local community, is a tangible sign of the territory’s commitment to promoting responsible tourism.
In fact, hotel facilities do not limit themselves to minimizing their environmental impact, but are actively committed to giving something back to the territory. This approach is reflected in the use of natural and local materials for construction, in low impact energy technologies, and in a deep relationship with nature, which is enhanced through sustainable agricultural practices and authentic and conscious promotion of the territory.
In this article we will see some of the most virtuous realities, accommodation facilities that have managed to integrate comfort and luxury with an ecological philosophy that is attentive to the territory.
Hotel Weihrerhof
The Weihrerhof is a place where sustainability and respect for nature are at the center of everything. Located on the shores of Lake Costalovara, on the Renon plateau, it offers its guests an experience of total harmony with nature. Immersed in the tranquility of the mountains, the Weihrerhof is the perfect place to escape from the daily frenzy.
Certified by Global Sustainable Tourism Council (GSTC)the hotel adopts a concrete approach to sustainability: furnishings in local materials, cuisine with organic and local ingredients, and welcoming rooms in wood and stone that reflect the natural landscape.
The SeaSpa also follows this green philosophy, using renewable energy and local organic products. Furthermore, the treatments include the exclusive cosmetic line BergSeainspired by the purity of the lake and alpine herbs.
The unique location of the Weihrerhof, well connected by public transport, invites you to discover South Tyrol with outdoor activities such as hiking, e-bike tours and swimming in the lake in summer, or skating in winter. A way to experience nature in an authentic and respectful way, in every season
Workation Residence AMA Stay
Located among the valleys of San Vigilio di Marebbe, AMA Stay is a residence that combines work and relaxation, maintaining a strong commitment to sustainability. Here, daily life is based on eco-conscious practices, with concrete attention to preserving the environment.
The structure obtained the GSTC Seal and the South Tyrolean sustainability labelwhich certify its environmental commitment. AMA Stay uses local materials and low energy impact technologies, such as the photovoltaic system and charging stations for electric vehicles.
For those who want to explore nature in a sustainable way, it is possible to rent e-bikes and immerse themselves in the area without polluting.
The philosophy of the residence also promotes a community dimension: through initiatives such as the AMA Community Days, guests and staff participate together in training sessions and activities on sustainability. This approach aims to make environmental awareness an integral part of the stay, helping to preserve the future of the Dolomites.
Hotel Bergschlössl
The Bergschlössl in Luson is much more than a simple hotel: it is a place where family management gives a special soul to the structure, creating an authentic and welcoming atmosphere. Managed with care and passion by the Hinteregger family, made up of 12 members, every detail of the hotel reflects the love for nature and hospitality. This strong family bond can be felt in every corner, from the warm welcome to guests, to the personalized attention that makes each stay unique.
The beauty of this family business also emerges in the environmental education aimed at the little ones. The workshops with the water gnome mascot teach the value of respect for nature, involving children in fun and educational activities. Since 2011, the hotel has been certified with the Ecolabel, testimony to its commitment to sustainability. This recognition certifies the adoption of ecological practices, such as the use of organic and local products, the reduction of waste and compliance with rigorous environmental standards. Furthermore, the Bergschlössl boasts an Alpine spa centre, where guests can relax and regenerate immersed in the beauty of the mountains, and an educational farm with over 20 animals, which offers an authentic experience for adults and children, allowing them to come into direct contact with rural life.
Family management is thus intertwined with sustainability, giving life to a genuine experience, made up of small attentions and authentic gestures, which make the Bergschlössl a special refuge for anyone who wishes to experience nature in a simple and profound way.
Flora Hotel & Suites
Located in the center of Merano, the Flora Hotel & Suites it is a B&B that manages to combine urban centrality with a strong commitment to sustainability. Immersed in a wonderful garden and with direct access to the walk along the Passirio, the Flora is an oasis of tranquility that places the well-being of guests and care of the territory at the center of its activities.
The hotel obtained in 2023 the South Tyrol Sustainability Label at level 3, the highest possible, which testifies to the great commitment to promoting responsible tourism. What makes Flora special is the constant attention to regionality: the products used in the kitchen are zero km and certified organic, a choice that reduces the environmental impact and supports the local economy.
The structure of the Flora Hotel & Suites adopts a holistic process, which embraces both the environmental and social aspects and which involves all staff and guests, raising their awareness of issues related to sustainability.
OLM Nature Escape
THE’OLM Nature Escape is an innovative oasis of sustainability in the heart of Alto Adige, a hotel that redefines the concept of ecological tourism, offering a stay experience characterized by comfort and respect for the environment. What makes it truly special is its complete energy self-sufficiency: thanks to advanced renewable energy systems, the OLM is able to produce all the electricity and heat necessary for its operation, without impacting the environment. Solar panels, rainwater collection systems and natural and eco-friendly construction materials are just some of the elements that make the hotel a model of sustainable architecture.
Nestled in a stunning natural landscape, OLM Nature Escape offers a modern design that blends seamlessly with its surroundings, creating a tranquil retreat where guests can relax in total harmony with nature. Every aspect of the structure has been designed to minimize the ecological impact, from zero-emission heating to the choice of local and organic products for the kitchen. This balance between innovation and attention to the environment makes the OLM an excellent example of how luxury and sustainability can coexist, offering a stay that not only regenerates the body and mind, but also helps to preserve the wonderful natural heritage of the South Tyrol.
