Italy conquers Europe. At least according to travelers who participated in the prestigious survey “World’s Best Awards” 2025 of Travel + Leisure. Florence wins the primacy for the best European cityfollowed by two other pearls of the Bel Paese in the continental top ten.
The triumph of Florence
The cradle of the Renaissance has bewitched the readers of the famous American magazine. “The architecture is beautiful, people are friendly and the food is fantastic” – so travelers described the Tuscan capital. Florence is not limited to dominating the European ranking: conquers eleventh worldwide placeextraordinary result if we consider that the first positions are monopolized by Asian and Latin American destinations.
Florentine success does not come by chance. The city offers an unparalleled artistic heritage, come on masterpieces of the Uffizi al Brunelleschi Cathedral. Each road tells centuries of history, each building holds priceless treasures. Tourists appreciate the possibility of exploring the historic center on foot, discovering artisan shops, traditional restaurants and breathtaking panoramic points.
The European podium speaks Spanish and Italian
After Florence, the European ranking sees al Second place Seville, followed by Granada. Spain places four cities in the European Top 15, confirming itself in great appeal. Al Fourth place we find Istanbulbridge between Europe and Asia, followed by the Italians Rome and Siena.
There Capital It maintains its timeless charm: Rome offers a unique mix of ancient history and modern life, from the Colosseum to the Trendy neighborhoods of Trastevere. Visitors are fascinated by the millennial stratification of the city, where Roman remains coexist with baroque churches and Renaissance buildings.
Siena Complete the Italian Tris with its perfectly preserved medieval center. Piazza del Campo, the Gothic Cathedral and the famous Palio attract millions of visitors every year. The Sienese city shows how Italy can also enhance the minor centers, transforming them into world tourism jewels.
The evaluation criteria
Travel + Leisure asked its readers to evaluate the cities according to precise parameters: Places of interest, quality of food, cultural wealth, cordiality of the inhabitants, quality-price ratio and shopping possibility. The final score represents the average of all these factors.
The Italian cities eccellono particularly in gastronomy And artistic heritage. Italian cuisine continues to be appreciated all over the world, as well as the ability of our country to preserve and enhance its historical-artistic heritage.
There full ranking of Travel + Leisure regarding the Best European cities:
- Florence, Italy
- Seville, Spain
- Granada, Spain
- Istanbul, Türkiye
- Rome, Italy
- Siena, Italy
- Porto, Portugal
- Madrid, Spain
- Lisbon, Portugal
- Lyon, France
- Prague, Czech Republic
- Salzburg, Austria
- Cordova, Spain
- Athens, Greece
- Aix-en-Provence, France
Europe in the world ranking
The global panorama sees theAsia dominate The first positions. San Miguel de Allende in Mexico conquers the first place worldwidefollowed by Chiang Mai in Thailand and Tokyo in Japan. Of the top ten global cities, seven are located in Asia, testifying to the growing interest in eastern destinations.
THE’Latin America It is confirmed by the continent of great tourist attraction, with five cities in the top 25 world. THE‘Europe He must be satisfied with more backward positions, even if Italy still manages to stand out with three appearances in the global ranking.
This is the ranking of the best cities worldwide:
- San Miguel de Allende, Mexico
- Chiang Mai, Thailand
- Tokyo, Japan
- Bangkok, Thailand
- Jaipur, India
- Hoi an, Vietnam
- Mexico City, Mexico
- Kyoto, Japan
- Ubud, Bali
- Cuzco, Peru
- Florence, Italy
- Seville, Spain
- Granada, Spain
- Istanbul, Türkiye
- Siem Reap, Cambodia
- Mumbai, India
- Cape city, Southaric
- Rome, Italy
- Santa Fe, USA
- Agra, India
- Oaxaca, Mexico
- Mendoza, Argentina
- Siena, Italy
- Porto, Portugal
- Mérida, Mexico
