After interpreting AquamanJason Momoa continues his mission to protect the ocean. With the Mananalu brand and in collaboration with Boomerang Water, the Hawaiian actor is carrying out a project to eliminate disposable plastic bottles in contexts such as film sets, hotels, schools and resorts.
The new system includes filling and sanitizing machinery on site, capable of using local water to fill recyclable aluminum bottles. The model follows a circular logic, similar to that of the lactary of the past: full -delivered bottles, empty collections and remittances in circulation.
During filming of the series Chief of War Between Hawaii and New Zealand, Momoa has replaced all the troupe plastic bottles with reusable aluminum ones, guaranteeing each member of production a constant access to sustainable hydration. His ambition? Make that each set and study bands plastic forever.
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Adoption in hotels and schools
The first installations are already operational in structures like The Twin Fin, Romer House Waikīkī, ‘Alohilani Resort Waikīkīkī Beach, Four Seasons Resort Hualālai, Four Seasons Lāna’ie Four Seasons Ko Olina. School institutions such as Kamehameha Schools Kapālama have also joined. The goal is to create a new normality in which people return the bottles for reuse instead of throwing them.
According to the founders of Boomerang, Jason Dibble and Jerrod Freund, if every guest of the approximately 50,000 hotel rooms in Hawaii had two bottles per day, 100,000 bottles would be produced daily: a huge amount of waste, in addition to the environmental costs of transport. With the new system, in some sites there has already been 95% return of the bottles.
Momoa, always linked to the sea, sees in this project a natural extension of its mission. The former actor of Aquaman aims to exploit his visibility to promote a sustainable revolution that combines technology, circular economy and passion for the environment.
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